If you spend a considerable amount of time (like I do) perusing various social networks there is a oft repeated meme when it comes to music, the ubiquitous: “I’m on the/my grind” What I love about this video from Esnavi is that she’s not talking about being on the grind from her couch, no she’s out in the world doing it!

Esnavi represents what I’ve often encouraged others to do in my writing here at GFM: Go beyond the screen and make what you do in the world of reality as important as what you do in the virtual. These worlds now are not mutually exclusive, so it is refreshing when you can see an artist on the rise embracing a sense of balance in her business. But hey, don’t take my word for it, press play and enjoy